goals become easier when achieved together

New business – new thinking

January 2012

The life and success of a business is dependent upon clear strategy and constantly reviewing thinking to identify profitable business opportunities. “If you always do what you’ve always done, you’ll always get what you’ve always got”. (Henry Ford).

Improving your sales leads

October 2011

This may appear like fighting talk when all around budgets and staff are being stretched! For those proactive businesses out there, it’s the perfect time to focus on improving the quality and the cost of sales leads.

Increasing sales to customers

July 2011

Remember the saying “the customer is king?” Well even history shows us the reality that not all kings were the good guys! Many companies forget that they have an all important choice to make as to which type of customers they want.

The greatness of being small

July 2011

For most businesses a key objective is growth and the focus is often on business development leading to growth.The paradox is that as businesses grow, if they want to be great, they need to think and behave small.

Money for nothing

July 2011

When marketing our business, we often don’t seek recognized qualifications, nor encourage ongoing learning. It is any wonder then that businesses find themselves in Dire Straits, after all no one will give “Money for Nothing” will they?

The survival of the fittest

May 2011

In the current climate where we have seen many major brand names and businesses faced with the need to cut back and in some cases translate this into redundancies we may well be justified in asking how can we survive?